ASGvis’ Featured User – ROBRADY’s Andre Minoli

Joe Drass — Fri, 24 Jul 2009 21:06:59 +0000

You may be asking yourself how ROBRADY design generates the photoreal images that are plastered all over our marketing material, website and blog. They aren’t photos. The truth is that those images are renderings of CAD models. Shaders, materials, textures and lighting are all used and balanced with one another to create those realistic images of products and environments that don’t actually exist.

Besides natural talent, our Industrial Design department uses beefy workstations with multi-core processors, tons of RAM and V-ray for Rhino. ASGvis’ V-ray is a rendering module that works within Rhino to create superior results in rendered models. Before V-ray, renderings were time-consuming and required a significant amount of work in photoshop.

This month, ASGvis has published Industrial Designer Andre Minoli as their “Featured User:”

Nobody knows detail like Andre Minoli, Industrial Designer at ROBRADY. His attention to the little things, like the thread on a screw and imperfections in his models, make his renderings that much more photorealistic. -- ASGvis

The full-featured interview with Andre can be found on ASGvis’ website.

ROBRADY Brings Home the Green

Joe Drass — Mon, 20 Jul 2009 20:03:38 +0000

Go green! Go fast? Not a problem for internationally renowned ROBRADY design of Sarasota, Florida. A year after winning a distinguished design award from the Red Dot Museum in Singapore, ROBRADY has been awarded two prestigious Green GOOD DESIGN™ 2009 awards for the Vectrix Electric Super Bike and Vectrix VX-1 Electric Maxi Scooter. These award-winning vehicles feature impressive speed, zero emissions and cutting edge design which have garnered accolades from both press and organizations on a global level.

The award announcement has been featured on a number of websites including Autoblog Green and Core 77:

Florida-based ROBRADY design has just racked up a GGDA for their Vectrix Electric Super Bike, a zero-emissions piece of bad-assery that also got nods from the people at Red Dot and IDEA. -Core 77

The Green GOOD DESIGN™ award is a very specialized edition of the GOOD DESIGN™ program which emphasizes the importance of sustainable design by developing public awareness about companies that are doing the best job in sustainable design for world environments. Green GOOD DESIGN™ 2009 recipients represent the world’s most important manufacturers and design firms and leading FORTUNE 500 corporations that are forwarding a new emphasis on a more sustainable design and environment worldwide.

ROBRADY blog » Joe Drass

ASGvis’ Featured User – ROBRADY’s Andre Minoli

ROBRADY Brings Home the Green