Transportation
November 13th, 2012
ROBRADY Designer’s Log: EICMA, Milan, Italy
Good morning and welcome to the ROBRADY blog covering our attendance at the EICMA 2012 show in Milan, Italy. The event is scheduled from the 15th to the 18th and is an annual event showcasing two wheeled powersport vehicles and accessories. Our initial walk of the show floor on Press Day gave us an opportunity [...]
READ MOREAugust 11th, 2011
Chaos Group Interviews Erik Holmen
THE STORYTELLERS
ROBRADY design is a multi-disciplinary product design and development studio that offers its multinational client base – including General Electric, Mercedes-Benz, Dell Computers, Segway, AT&T, Merial, Vectrix and Yamaha – progressive industrial design; mechanical design and product engineering; graphics, packaging, GUI, web, and eCommerce design; market research; brand and retail development; complete rapid prototyping; [...]
February 22nd, 2011
ROBRADY Recognized at Designpreis Ceremony in Frankfurt
On February 11th, 2011, the ceremony for the Design Award of the Federal Republic of Germany (Designpreis) 2011 was hosted at the Frankfurt Exhibition Building in Germany. ROBRADY design was recognized with a silver award for the db0 3.0 Folding Electric bike. This is quite an honor as this is a closed competition – government [...]
August 5th, 2010
The rMoto Becomes An American Dream
Unappreciated by the world is the fact that in today’s elusive studio of motorcycle design America is a major player – for some, the major player. Dozens of designers, engineers and craftsmen are creating some of the most exciting and innovative motorcycles the world has ever seen – ever dreamed about. This doesn’t just mean [...]
July 23rd, 2010
Alternative Vehicles – Evolution or Revolution, part 2
My team and I started to prepare the booth at the ’08 INDY Motorcycle Industry Expo very early in the morning. We had spent the last two days setting up. The show didn’t start until 10:00 am, but we were there at 8:00 am because we were anxious to get everything ready. The truth is we were very nervous. This was the very first motorcycle industry event that Vectrix Corporation had ever attended in North America, and we wanted to make a good showing.
July 19th, 2010
Charley Belcher and Fox 13 Go Crazy For ROBRADY
Charley Belcher from Good Day Tampa Bay on FOX 13 visited the studio. A morning of filming ensued, and some great discussions about our products and processes took place. Take a look below at a few of the segments as posted on the FOX 13 website.
June 30th, 2010
Alternative Vehicles – Evolution or Revolution, part 1
We seem to be surrounded by people who tell us we are living in the age of a personal transport revolution. Their main reference point for this bold statement is that motorcycles powered by electric propulsion systems have become available. But while the use of batteries as the energy source to drive motorcycles is considered by many to be a revolution, it is in fact part of an evolutionary process.
January 7th, 2010
ROBRADY design and DK City’s db0 Electric Folding Bike Thrills Taipei
At their December 26th launch party at Taipei 101 in Taipei, Taiwan, DK City unveiled the db0 3.0 electric folding bike to the attending public, including over 80 press representatives. Mr. Matthew “Mashow” Lien and his wife Daisy, spokescouple for the db0 3.0, joined DK City President Mr. Hans Huang to host the party. Mr. [...]
November 6th, 2009
ROBRADY Unfolds the Gold at the 2009 Spark Awards
ROBRADY design has been awarded a Gold Spark award in the Mobility category of this year’s competition for their db0 Electric Folding Bike design. Partnering with Taiwanese manufacturer DK City, ROBRADY design developed a eco-conscious, user friendly e-bike that celebrate the concept of a “folding bike” – a uniquely original design solution that is instantly [...]
October 27th, 2009
Rob Brady, Ed Benjamin and David Cabanban Discuss Electric Bikes
E-bike consultant Ed Benjamin; David Cabanban of Sanyo; and Rob Brady of ROBRADY design discuss electric bikes with BikeBiz executive editor Carlton Reid. 29-minute show was filmed at Interbike Las Vegas in September 2009.
