
October 14th, 2009
Nothing can excite the masses quite like a sexy and futuristic concept car. Everyone can relate to them, invoking pure passion in many. As fun as it is to look upon these rolling sculptures, it is even more exciting to create them.
This tutorial will focus on the “hero” rendering that is used to accurately explain [...]
September 24th, 2009
Earlier this month ROBRADY design and DK City unveiled their concept db0 folding electric bicycle to a select audience at this year’s leading bicycle show at Eurobike ’09 in Friedrichshafen, Germany. Images of the concept bike are now being made available to the public. ROBRADY will be discussing the bike with Carlton Reid of BizBike.com [...]
July 24th, 2009
You may be asking yourself how ROBRADY design generates the photoreal images that are plastered all over our marketing material, website and blog. They aren’t photos. The truth is that those images are renderings of CAD models. Shaders, materials, textures and lighting are all used and balanced with one another to create those realistic images [...]
July 20th, 2009
Go green! Go fast? Not a problem for internationally renowned ROBRADY design of Sarasota, Florida. A year after winning a distinguished design award from the Red Dot Museum in Singapore, ROBRADY has been awarded two prestigious Green GOOD DESIGN™ 2009 awards for the Vectrix Electric Super Bike and Vectrix VX-1 Electric [...]